Shopee Mum's Club

It is said that it costs RM1 million to raise a child. So, it is no secret that raising a child is an expensive affair, albeit the rewarding experience. With the rising cost of living especially in this challenging time amid the Covid-19 outbreak, parents are doubly worried as they search for ways to continue ensuring their little ones have a comfortable living environment to grow up well. To help parents navigate these struggles, the Mum’s Club on Shopee provides support for all mothers’ seeking authentic products for their little ones without having to break the bank.

A virtual support group for mothers’ seeking for the best deals on authentic products for their lil’ ones 

Members of the club will get to participate in various specially designed campaigns like the one running from 17 to 24 June 2020, featuring a variety of deals on baby care products such as feeding and nursing items, toys, clothes, diapers and toiletries. Shopee is working closely with several brands including Enfagrow, Drypers, Johnson & Johnson and Philips Avent to offer attractive discounts and vouchers to help put more back into the pockets of parents, especially those new to parenthood. 

Members Privileges: The week-long campaign offers Mum’s Club members RM10 deals on baby essentials such as maternal milk, diapers, bath and skincare products, and toys during Shocking Sale; vouchers up to 20% discount as well as 20% coins cashback. Members should also look out for in-store vouchers as well as discounts up to 50% by participating brands. 

New to Mum’s Club members will receive all of the above along with additional perks such as the 25% coins cashback and exclusive welcome gifts worth RM30 consisting of items like diapers and formula milk.

Spend and Win Contest: The campaign gets even better when members who spend between 17 June and 1 July stand to be rewarded with attractive prizes such as Anakku strollers, Anakku RM100 vouchers and Fisher-Price toys. To participate, members are entitled to a contest entry for every RM50 spent on the Toys, Kids and Baby category. 

Sharing Sessions: In its continued efforts to encourage Malaysians to stay home to eradicate Covid-19, Shopee Mum’s Club will be having a series of online sharing sessions for new parents which they can watch from home. In partnership with DoctorOnCall, Thomson Medical Centre, Columbia Asia Hospital and Early Autism Project Malaysia, the three-part session on 24, 25 and 26 June at 1pm on Shopee Live will have experts share about various topics from maternal and children’s health to caring for children with special needs. 

Shopee Mum’s Club, launched in 2019, was designed to provide greater savings to parents through deals and discounts by various brands. A trusted partner throughout their parenting journey, it aims to offer  parents solutions and ideas as they give the best to their children. Promotions are updated regularly, so members are advised to check in often, especially during Baby Fair sales and special campaign periods. 

More info on the campaign, visit

Enjoy Your Charging Moments with AUKEY

With 25 million AUKEY products sold in over 50 countries, AUKEY fans will be thrilled as the popular accessories brand excites Malaysians with the new AUKEY PB-WL02 Power Bank on Shopee.

A good power bank will come in handy for those who are always on the go or have heavy mobile usage. With so many choices available in the market, choosing a good power bank boils down to power and portability. When it comes to power, the power bank that you buy should at least be similar in size as your device battery to ensure you get a full charge at least once. If your phone has a 3,000mAh battery and you get a 10,000mAh power bank it should be able to charge your phone for about three full charges.

The AUKEY PB-WL02 has a battery capacity of 10,000mAh and comes with a dual-leg foldable stand which provides stable, hands-free phone viewing. With the 10,000mAh capacity, you can fully charge your iPhone 11 Pro 2.6 times, iPad Air (2019) 0.9 times, or Samsung Galaxy Note10+ 1.8 times. Equipped with Power Delivery 3.0 output and Quick Charge 3.0 output, you can fast charge the iPhone 11 Pro up to 50% in just 30 minutes with the PD output. Enjoy hassle-free wireless charging as you conveniently charge your Qi-compatible devices at up to 10W without connecting a cable. To recharge the power bank, it only takes around 3.5 hours for a full charge with an 18W PD charger.

From 15 to 21 June, enjoy exclusive discounts and special offers on AUKEY products when you shop on Shopee! During the week-long sale, apply the code AUKEY14 to get 14% off your cart with a minimum spend of RM60. Get the following deals and more at exclusive prices:





Discounted Price

Aukey PB-WL02 18W PD QC 3.0 10000mAh Power Bank With Foldable Stand & Wireless Charging



Aukey CB-C70 5-in-1 Wireless Charging USB C Hub with 2 USB 3.0 Ports, 4K HDMI and 100W Power Delivery



Aukey EP-T21 BT 5.0 IPX4 TWS True Wireless Earbuds With Noise Cancellation Mic



Aukey PB-XN10 USB-C Power Bank (10000mAh)



Aukey CC-01 9.6A 4 Port USB Car Charger with AiPower (48W)



Aukey PA-Y11 Power Delivery 3.0 USB C Turbo Charger With Quick Charge 3.0 (48W)



Aukey Power Delivery USB-C Wall Charger PA-Y18 18W




Aukey Braided Nylon MFI Lightning Cable (1.2m) CB-BAL3




AUKEY is a top-ranked global gadget distributor, and has distribution partners in over 20 countries throughout the Middle East, southeast Asia, North and Eastern Europe, and Latin America. The AUKEY Official Store on Shopee Mall is where shoppers can be assured that the products received are 100% authentic while enjoying a worry-free 24-month warranty. For more information on AUKEY’s deals and promotions, head over to the AUKEY Official Store on Shopee at  

RM0.66 durians this 6.6. Super Sale on Shopee

Squatting by roadside stalls and digging one’s fingers into soft, creamy yellow flesh is truly an experience. Durian season is upon us but this communal activity is now prohibited in Malaysia as the country battles against Covid-19.


Those restrictions however have certainly not dampened the spirits of durian sellers and consumers alike as they move online to get their continued supply of the King of Fruits. Shopee has pointed out a new and interesting trend as it found that its platform has organically attracted durian farmers from across the country as they bring their D24, Musang King, XO, Hor Lor, Udang Merah and more online. Many have also gotten creative with their own campaigns like Duduk Rumah, Makan Durian in order to stay relevant.


Covid-19 has seen to be impacting businesses adversely in many ways beyond just sales. Shan Cheng Durian that used to take tourists at its 12-acre farm in Balik Pulau, Penang revealed that the virus outbreak has stopped tourists from visiting the farm. Now, as they look for new ways of selling their harvest, they have to also think of innovative ways to keep the durians fresh and delicious. “There are many things to consider when going online. Freshness of the durian is one of them. To ensure that our customers receive the best quality,  we collect the durians from the farm in the morning, open and repack into boxes and vacuum pack them before it goes out for delivery on the same day. With so many sellers online competing for sales, it boils down to quality, service and price to win the crowd,” said Leow E Shuen, Co-Founder and Business Manager of Shan Cheng Durian Penang.


For Mountain Cat Durian, the Covid-19 outbreak impacted the sales of its processed products such as durian puffs and ice cream by 50%. This was due to the low business-to-business (B2B) demand from the bakery and confectionery sector, as well as the food and beverage merchants. The Puchong-based company whose 20-acre farm is in Broga, Negeri Sembilan, also experienced financial struggles from the overhead expenses such as labour and factory commitment. “With our offline and B2B sales being hit amid rising cost pressures, we realised it was time for us to explore an offline-to-online model to sustain the business and ensure that our durians do not go to waste. Prior to selling online, we only had a few orders in a month; but now on Shopee, we receive orders every day. The current circumstance is an eye opener for us - it showed us that we cannot be complacent in our approach by ignoring the digital world,” shared Ma Tuck Mun, founder of Mountain Cat. Their Musang King pulp is currently their bestseller on Shopee.


Shopee further revealed that the keyword search for “durian” on its platform is also beginning to trend, signifying consumers’ interest as the season kicks off. In a bid to help the durian sellers sustain their incomes and give Malaysians their durian fix, Shopee will be featuring both Shan Cheng Durian and Mountain Cat, along with 500 other durian and fruit sellers in its 6.6 Super Sale happening from now to 6 June 2020. Durians will be on Shocking Sale at RM0.66 with an added 10% in-store discount for selected sellers throughout the campaign.


“The effects of Covid-19 have translated into many other aspects of our lives beyond our health. It has hindered us from activities we love like bonding with friends and family over durian. However, that doesn’t mean that we cannot still enjoy durian or treat our loved ones to some. With more durian sellers coming online, Malaysians can get them from our platform to be enjoyed safely at home. Furthermore, our local sellers need our continued support for the sake of our economy. That is why besides featuring them in our campaigns like the 6.6 Super Sale, Shopee is committed to keeping our platform cost-effective. We also caution all sellers to ensure that they are able to fulfil the orders - supply, packaging and logistics - prior to selling. We understand that this may be daunting for first-time online sellers and as such, assigned a dedicated team to assist those in need of help. They can reach out to us at and we will be in touch,” shared Ian Ho, Regional Managing Director of Shopee.

For even more savings on a wide assortment of products, deals start from only RM0.66; enjoy free shipping with a minimum spend of RM16 as well as score daily RM6 vouchers this 6.6 Super Sale.

There will also be a 6.6 Shopee Live Festival featuring Taiwanese pop stars Alien Huang, Emma Wu, Tiffany Hsu, Sam Tseng and Blaire Chang as well as local stars Nabila Razali, Pongpong, Shalma Eliana and Yonnyboii. The session will culminate with Malaysia’s queen of pop Dato’ Sri Siti Nurhaliza on 6 June. Users can also play Shopee Poly, Shopee Treasure Box, Shopee Catch, Flip & Match and more to keep entertained.

Hasbro Will Donate Toys To Families Affected By COVID-19 With Every Toy Purchase On Shopee

June 01, 2020 – MALAYSIA -- With an intent to bring some cheer to affected families during these unprecedented times, Hasbro, Inc. (NASDAQ: HAS) will be donating toys to underprivileged families in Malaysia for every Hasbro toy or game sold on Shopee.

The COVID-19 pandemic has been especially challenging for underprivileged families with children, with parents having to struggle juggling work and child-care. To provide some respite to these families, Hasbro has partnered up with Shopee exclusively to donate a toy to The Budimas Charitable Foundation, every time a shopper purchases a Hasbro brand toy or game on the Shopee e-commerce platform.

Hasbro is dedicated to helping families #PlayTogether through its brands, resources, and expertise to improve the lives of children and families around the world. In line with that, earlier this year, Hasbro launched the #PlayTogether campaign in Malaysia to encourage families to spend time together and bond, while staying at home. Hasbro is also donating toys to the children at Shelter, a registered welfare organization, has been in existence since 1981, to help abused, abandoned, neglected, or at-risk children.

Globally, Hasbro has committed additional support through global philanthropic initiatives that aim to bring relief to children and their families worldwide during this difficult time. Hasbro is proud to support Save the Children and No Kid Hungry in their effort to address the most urgent needs of children, including providing nutritious meals and distributing books and learning resources to those children and families most in need. In addition to providing financial support, Hasbro donated thousands of toys and games to low-income communities to continue to inspire creativity and fun for vulnerable children during the COVID-19 pandemic.

Additionally, in partnership with Cartamundi, Hasbro-sourced manufacturing locations are producing personal protective equipment (PPE) for healthcare workers, including 50,000 face shields per week for the next several weeks, to be donated to hospitals in United States.

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